Our Main Services

  • B2B, B2C & Digital Branding

  •  

  • Product & Packaging
    MAKE IT STAND OUT!

  •  

  • Branding for startups 

  •  

  • Augmented Reality-Virtual Reality-IoT branding

  •  

Marketing campaign national association bank

Client: Promotional Campaign Identity For Bank

APAP is a financial services giant. As per 2016 the national exchange division consists of more than 5000 people in different areas. This bank was searching for a way to synchronize different elements of their brand identity 

Task: Visual identity, Marketing Campaign

Visual Identity for promotional campaign.

Budget:  

The budget was set high in order to achieve the best results.

Planning - Strategy - Solutions

What they asked for

New identity for a promotional campaign to promote and internally socialize values, mission, vision and codes of conducts of the bank to the employees and other stakeholders inside the bank through out different locations.

What we did

APAP bank was searching for a way to synchronize different elements of their brand identity. They undertook an internal campaign. The special employee communication internal communications campaign came in a good time where the bank is in a fast-paced, constantly changing environment and taking the shape of a growing corporation with a big expansion pace, therefore was necessary to do something for all the employees and stakeholders.  

The communications team wanted to reinforce the values and codes of conduct of the bank via messages such as team work, efficiency, cooperation, collaboration and creativity. We created a concept that could easily implemented throughout wide range of communications in all the channels, same as different projects and tools used in the company whether online and offline. We tried to visually conceptualize these abstract concepts via visually appealing graphics that grab the attention of all the colleagues. We also tried to implement as much as was possible humor so the content of the messages shows up more enjoyable and appealing.

There are also company’s employees which are currency traders, seated in rows. We managed to visually set up the impact of seeing the messages via pop ups throughout the line of desktops simultaneously.

We managed to incorporate as well corporate screensaver via the implementation of a software to develop an easy-to-implement internal teaser campaigns for many purposes as for example, building interest in internal events or activities, new services, discounts, general news or special posts by the managers. We used the countdown functionality in all employee communication channels.

Skills used

Campaign Identity
Marketing
Advertising 

national bank association marketing campaign

 visual identity services in helsinki

banking brand strategy agency in Europe

banking marketing agency in helsinki

 

branding strategies services banks

top branding advertising agency for banking

 

 

savings and loans banking marketing campaign

 

banking visual identity by awesomedia

 

calendar marketing corporate banking campaing

APAP is a financial services giant. As per 2016 the national exchange division consists of more than 5000 people in different areas. This bank was searching for a way to synchronize different elements of their brand identity. They undertook an internal campaign. The special employee communication internal communications campaign came in a good time where the bank is in a fast-paced, constantly changing environment and taking the shape of a growing corporation with a big expansion pace, therefore was necessary to do something for all the employees and stakeholders.  

The communications team wanted to reinforce the values and codes of conduct of the bank via messages such as team work, efficiency, cooperation, collaboration and creativity. We created a concept that could easily implemented throughout wide range of communications in all the channels, same as different projects and tools used in the company whether online and offline. We tried to visually conceptualize these abstract concepts via visually appealing graphics that grab the attention of all the colleagues. We also tried to implement as much as was possible humor so the content of the messages shows up more enjoyable and appealing.

There are also company’s employees which are currency traders, seated in rows. We managed to visually set up the impact of seeing the messages via pop ups throughout the line of desktops simultaneously.

We managed to incorporate as well corporate screensaver via the implementation of a software to develop an easy-to-implement internal teaser campaigns for many purposes as for example, building interest in internal events or activities, new services, discounts, general news or special posts by the managers. We used the countdown functionality in all employee communication channels.

 

 

 

Tell Your Customers A Great Story

75% Of Consumers Prefer a Story Over Ads

The Clients List

  • 7
  • 3
  • 4
  • 2
  • 5
  • 6
  • 1
  • 2

Latest News

About Awesomedia

Awe yes. Awesomedia is a top service nordic creative agency from Scandinavia. We build brand-centric, design-led avant-garde concepts & bold ideas. We offer strategy, identity, & naming.

Contact us

 info (@) awesomedia.org
  +358400226509
 Katajikonkatu 2 A 3, 33820, Tampere

Get Map

Awesomedia Marketing Agency


GOT A PROJECT?

* indicates required
Email Format

Top Services

  • Brand Engagement & Architecture
    Brand Disruption & Innovation
    Corporate Brand Identity
    Corporate Image Services  
    Strategy & Positioning
    Naming & Verbal Identity
    Packaging & Product Design
    Mobile App Branding
    Visual Identity for search, display, mobile & video
    Micro-moments brand crafters
    Brand Messaging (B2B, B2C)
    UI / UX
    Brand Workshop